White Paper: Understanding and Addressing Vaccine Hesitancy

Achieving Control in the U.S. Today

Understanding and Addressing Vaccine Hesitancy
WHITE PAPER
December 8, 2020
Former Chief Community Health Officer, CVS Health
Executive Vice President & Chief Medical Officer, CVS Health
Former Executive Vice President and Chief Medical Officer, CVS Health

With the pandemic surging all around us, much of our individual efforts have been focused on social distancing and other measures to slow the spread. The scientific and medical community meanwhile, has been working to understand and address SARS-CoV2, the virus that causes COVID-19. With positive clinical trial results being reported for multiple vaccine candidates, we can now look ahead to when we may be able to contain the virus. However, widespread adoption of safe and efficacious vaccines across all communities and populations will be critical to achieving significant control of COVID-19.

Our nationwide survey of a sample representative of the U.S. population was designed to better understand how communities across the nation view the vaccine and attitudes toward getting vaccinated, so we can implement the right strategies to address potential address vaccine hesitancy. We also found that vaccine adoption – and hesitancy – varies by age, gender, race/ethnicity, education, and income-level among other factors.

Based on the findings it is evident that to targeted education and awareness campaigns, which address reasons for vaccine hesitancy — such as clinical trial speed, overall safety, ingredients — can help overcome hesitancy. Additional safety and efficacy data on the vaccines, a successful roll-out among priority populations, and targeted outreach efforts could also help convince many who are uncertain.

Among survey respondents:

28%

were interested in a vaccine as soon as it is possible

35%

would wait until others had been vaccinated

20%

were uncertain about receiving a vaccination

17%

did not plan on being vaccinated

Among survey respondents:

28%

were interested in a vaccine as soon as it is possible

35%

would wait until others had been vaccinated

20%

were uncertain about receiving a vaccination

17%

did not plan on being vaccinated

Our new white paper discusses key survey findings and shares perspective about COVID-19 vaccine hesitancy. In it, we also share an overview of the multi-pronged approach CVS Health is taking to help build awareness and ensure safe and equitable access across communities, including targeted messaging, partnering with health care providers and other influences to amplify safety and efficacy information, and enabling convenient, equitable access.

Read more key vaccine hesitancy survey findings, and see how this information can help address and overcome COVID-19 vaccine hesitancy to ensure widespread adoption >

Want to learn how CVS Health plans to address vaccine hesitancy and ensure safe, equitable access? Ask Us
WHITE PAPER
December 8, 2020
Former Chief Community Health Officer, CVS Health
Executive Vice President & Chief Medical Officer, CVS Health
Former Executive Vice President and Chief Medical Officer, CVS Health

Image source: Licensed from Getty Images, 2020.